Meet Gillian

Gillian Stovel Rivers, MA, CFP®, CEA

Senior Wealth Advisor at Flourish Family Wealth, Assante Financial Management

Know thy wealth, know thyself™

Gillian Stovel Rivers was mentored in the wealth management business by her father, Gord. After three years, she bought his practice. Over the next decade, she tripled it. And now, she doesn’t just want to do more. She needs to do more.

More can mean less. As in fewer clients: she has systematically reduced her number of client families by almost 50% in the past decade, to share with each of them more of her wealth, which she defines as comprised of four forms: Time, Energy, Money, and Attention. Not coincidentally, in the past 10 years, average investments per client family have almost doubled.

So yes, more can also mean more. Legendary for her focus, grit and making the most out of the 1,440 minutes in each day, during her journey Gillian has become a CrossFit coach, a competitive masters athlete, a neuroscience performance coach, and a parent, partner, and friend to other humans on journeys of their own.

But more money does not equate with truly flourishing in life.

This despite traditional wealth management treating money as the ultimate end and focusing overwhelmingly on just four moments in an entire lifetime: buying your first house, sending your kids to university, retiring, and dying. What about the millions of moments in between? Financial security can lead to happiness, but only when it's used meaningfully.

Despite her clients’ financial security being solved, Gillian discovered that 76% of them are worried about life's other dimensions, including health, personal and family stress. Moreover, having money doesn’t mean you’re enjoying life – it often comes with compound stressors including a life of distractions, a sense that time is moving too fast, and a desire to have more energy.

These are the gaps calling out for attention

They have driven Gillian to launch the Flourish Family Wealth brand and redefine her reason for being as: To empower financially independent women and power couples by arming them with deep human knowledge about what wealth is and how to enjoy it at every life stage.

How will she fulfill her raison d’être? By executing on her mission: We use live and broadcasted events, curated and custom content, community, and personalized coaching to help our clients execute on clear daily goals that compound towards their unique galvanizing purpose.

It is about everyone, including Gillian, learning together. As she puts it: “When you know the ways in which you are truly rich, you truly know yourself. That’s where the magic is, and THAT is when you will truly flourish."

More of our team

Image of Gillian Stovel Rivers, MA, CFP®, CEA Senior Wealth Advisor at Flourish Family Wealth
Image of Lexie Stark, Communications & Event Associate

Gillian Stovel Rivers, MA, CFP®, CEA

Senior Wealth Advisor

Lexie Stark

Communications & Event Associate
Image of Astrid Banks, Client Experience Associate

Astrid Banks

Client Experience Associate
Image of Lexie Stark, Communications & Event Associate

Lexie Stark

Communications & Event Associate